Today I opened a can of Herdez salsa. Sounds like salsa made from a Mexican family right? I read the ingredients to see what I was about to ingest: tomatoes, onions, serrano peppers, iodized salt, and cilantro. The label on this can is super easy to understand. No more than 3 syllables per word and we immediately know what to envision when we read the Noun. I am suspicious of food names that don’t immediately conjure up an image of the actual item. Remember that commercial where the little girl is attempting to read the ingredients on the back of the box? I don’t quite remember what the commercial was trying to sell but the message was clear to me. Make sure you know what you are putting into your body!
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